Colombian hitmaker Maluma has just released the video for No Se Me Quita featuring the unsinkable Puerto Rican superstar, Ricky Martin. A memorable highlight off Malumas latest album, 11:11, the starry-eyed dancehall number marks the duos second collaboration, following their 2016 single Vente Pa Ca.
In No Se Me Quita, or It Doesnt Go Away, the Latin playboys recount a memorable kiss from the night before and the unforgettable sabor, or taste, of a new lovers lips. And now it has me, sings Martin, Mind on the moon and feet on the floor.
The video was shot in Miami by Latin pops most trusted director, Nuno Gomes, whos also directed clips for previous Maluma singles: HP, 11PM and Instinto Natural (feat. Sech). Though a showstopper in his own right, Martin plays wingman to Maluma, who plots to steal a kiss from the leading lady of the lifeguards. After putting on an unconvincing act of self-drowning that is, dunking a bucket of cold water over his head Maluma pretends to collapse onto the sand, where a dark-haired woman races to resuscitate him. (Longtime Martin fans may recognize the link between Gomes underwater scenes and the similarly nautical video for Martins 2000 hit, She Bangs.)
A representative for Martin confirms that, after an epic summer spent politically organizing in Puerto Rico, the Grammy-winning artist is readying new music of his own. In the meantime, catch Maluma on his upcoming North American tour, which kicks off September 6th in San Diegos Pechanga Arena.